I’m Mem Davis; a writer and editor from the beautiful south coast of Wollongong, NSW Australia. I produce creative copy for vegan and ethically-centred businesses, because I believe in supporting those who share my values around compassion and sustainability.
My mission is to create a healthier world and, by collaborating with people who care for the wellbeing of their customers, animal friends, and the environment, we can all work together towards a kinder future.
I’m a university qualified naturopath, nutritionist, a certified doula, and have a Certificate IV in Marketing and Communications.
I love hiking, cooking for friends, vegan chocolate, playing with words, and my feline office assistant.
You’re busy as an animal carer, campaigner, health professional, food genius, fashion creator, or whatever creative business idea floats your boat. Do you also know how to market yourself? How to write about yourself or your business? Gosh, it’s hard enough making sales without having to worry about spelling and grammar.
Maybe I’m biased, but language, spelling, and grammar do matter, and it’s not just the word nerd in me talking! My job is to speak the language of your customers, so your web clicks turn into client conversions.
Your customers need you, because you provide an ethical solution to their needs. You need me, because you want to work with someone who understands your ethics and your market, and knows how to reach them.
The Australian vegan market is the third-fastest growing worldwide, and veganism is exploding into the mainstream faster than you can say, ‘I brought chips and hummus!’ Growth means competition, and with such a wide selection of ethical options available in the marketplace, you need to prove that your chips and dips are the best fit for your customer’s palate.
In the land of marketing, your business is a beacon of truth – selling products and services that reflect a kinder world. We need to ensure that the voices of reason, evidence-based practice, and genuine claims are heard over the panaceas and products which work against our ethical conscience.
You make the vegan cakes, I’ll work on letting the world know how each mouthful delights your tastebuds. (And a sample bite for the copywriter would make this plant-based word nerd smile!)
Free up your day to see clients, take orders, and deal with the important stuff. Having a writer and editor on board means more time for your business, and less time stressing about how to throw keywords into your vegan-friendly, plant-based website. See what I did there?
“If you talk to a man in a language he understands, that goes to his head. If you talk to him in his language, that goes to his heart.”
~ Nelson Mandela
As a business, your core values are key to your public face and persona. I share your values around humanitarian, animal, and environmental issues, and can help to share your message and improve your business outreach. So, when someone asks for the best vegan restaurant, holistic vet, ethical accountant, or eco-conscious clothing store, it’s your name that’s spoken.
I truly believe that the more we ethical businesses support one another, the closer we move towards a healthy and humane world. Let’s chat about making a difference.
Use the right words to let your customers know you care. I offer copywriting and SEO copywriting for:
- Blogs and articles
- Landing pages
- Emails and newsletters
- Facebook ads and Google Adwords
Create content that generates interest, improves engagement, and increases conversions. Attracting new clientele and retain loyal customers.
I can provide:
- Blogs and articles
- Newsletters and nurture series
- Website content
Perfect your writing, avoid embarrassing typos, and use an objective pair of eyes to review your content.
I’ll make sure your readers focus on your story, not your grammar or spelling.
- Articles and blogs